AI opportunity and readiness audit
A structured inventory of workflows, data, team readiness and the most credible opportunities to pursue.
Prioritised opportunity register and 90-day roadmap
AI consultancy
Build AI around the work your business actually does
I help marketing teams, founders and operators find worthwhile AI opportunities, build the business case and turn the strongest workflow into a system people can trust and use.
A practical implementation process
Assess, quantify, build and embed
The output is not an abstract AI strategy. Each stage reduces uncertainty and moves a real workflow towards a measurable, maintainable implementation.
- 01
Diagnose
Map the repeated work, data sources, hand-offs and decisions that currently slow the team down.
- 02
Quantify
Estimate time, tool, error and opportunity costs before recommending an implementation.
- 03
Prioritise
Score opportunities by value, feasibility, readiness and risk, then choose the right first pilot.
- 04
Build
Create the workflow, dashboard, agent or internal tool against clear acceptance criteria.
- 05
Embed
Train the people who will use it and document the prompts, checks, ownership and escalation path.
- 06
Improve
Measure adoption and output quality, then refine the workflow as the business and tools change.
Ways to work together
Start with the smallest useful intervention
Training, advice and implementation can stand alone or form one adoption programme.
Marketing workflow sprint
A focused build around one repeated reporting, research, content, campaign or customer workflow.
A working pilot with success measures and handover
Marketing intelligence system
Bring search, campaign, competitor and customer signals into a decision-ready dashboard or reporting layer.
One reliable view of performance and next actions
Corporate AI training
Hands-on training using the team’s real documents, reporting tasks and processes rather than generic demos.
Reusable workflows, stronger adoption and safer use
Knowledge and context systems
Organise the context, sources and instructions agents need to produce reliable work for your business.
Auditable answers grounded in approved information
Ongoing AI adviser
Monthly support for prioritisation, governance, workflow improvement and new implementation decisions.
A practical AI roadmap that stays current
Marketing intelligence, not AI theatre
Every use case connects to a commercial journey
The RACE framework keeps the conversation grounded in customers, decisions and measurable outcomes rather than tools for their own sake.
Reach
Research, market signals, SEO, GEO and competitor monitoring.
Act
Content journeys, on-site tools, lead qualification and audience insight.
Convert
Sales enablement, proposal workflows, campaign analysis and commercial reporting.
Engage
Customer intelligence, retention, reviews, email and service workflows.
Bring one workflow that is costing too much time
We will map it, test whether AI is appropriate and decide what a sensible first version looks like.